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News
StudioHDV joins the Marketing Executives Networking Group's
(MENG) Thought Leadership Board
MENG is a nationwide organization with over 1,800 Vice President to executive level members that creates and shares knowledge from the highest ranks of the marketing industry. The thought leadership team is responsible for moving forward a series of special reports and trends analysis to be shared with the national business press. Currently the Board is working on a special report that provides insights from the country’s foremost experts in social media to explore its tactical role and use as part of an ongoing marketing plan.
Steven MacDonald of StudioHDV Speaks on Social Media Panel
Mr. MacDonald was asked to participate within a panel of social media experts in front of a group of leading marketers from the Master Builder’s Association. The panel spoke on subjects covering new online tools and sites, search engine marketing, content optimization, brand reputation management, blogging, podcasts, Twitter, Digg, video portals and much more. The group asked for a second panel discussion as this forum had been one of the best panels brought in front of the group.
StudioHDV introduces a line of Do-It-Yourself Brand Strategy
and Social Media Products
There are more than 27 million businesses in this country, and more than 20 million of them have no payroll, or stated otherwise, are companies of one. No matter what your size, every company is in the business of sales and marketing, yet most can’t afford to hire experts that specialize in these areas. To address this lack of industry expertise, StudioHDV has created a suite of both seminars and products which allow businesses to learn in person and/or purchase Do-It-Yourself workbooks and CD products. Each workbook has step-by-step guides and exercises for creating your own brand strategy or executing the best social media tactics.
More...
StudioHDV Conducts Internal Customer Service Seminar with US Airways
Marketing is not limited to external campaigns. Michael Eisner of Disney fame once said, "A brand is a living entity, and it is enriched or undermined cumulatively over time, the product of a thousand small gestures." These gestures come from employees, and not only those on the front lines, but anyone working at the company. Enabling employees to work better together is the first step to living a company’s true brand promise and creating the environment and experiences that increase sales.
A recent study by New York University concluded that over 40% of the valuation of a company on Wall Street is not taken into consideration. Why? How do you evaluate the human capital that resides inside a company? The goal of StudioHDV’s Internal Customer Service Seminar is to help empower the human element that lives and represents the brand every day.
Shannon Hards, Director of Training and Development at US Airways said, “What Steve talks about makes great sense. It really is about knowing your strengths and providing the best customer experience in every situation.”
Steven MacDonald of StudioHDV selected as Ambassador for
Biznik in the City of Phoenix.
Biznik is a business networking company that combines hundreds of local member events with online social networking technology to create a new networking hybrid in today’s Web 2.0 world. Simply type “business networking” into Google and you will find them ranked at #2. The ambassador has responsibilities to host events and teach the latest social media and networking tools that are uniquely available through Biznik. As an ambassador, Mr. MacDonald has been hand selected as a knowledgeable business leader, proficient teacher and marketing/social media speaker.
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