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Products
Stop Wasting Your Marketing Dollars Workbook and Free Excerpt Download
Practical Social Media Tips
Social Media Intelligence for the Rest of Us
It’s time to Stop Wasting Your Marketing Dollars!
This Do-It-Yourself workbook has over 100 pages of the most powerful brand strategy tools from the ranks of Fortune 500 companies, to best-selling business books and real life case studies.
Brands simplify choices for consumers. Products and services can be copied, brands cannot. Brands create premium value, attract higher quality customers, and close more sales. A strong brand will impact every decision and action in the company from product development to customer service and hiring. Applying the brand to any aspect of your business will become intuitive and easy once a clear Market Opportunity and Brand Promise have been established.
After experiencing the techniques for how this process works, a whole new tool set for your business becomes available. Don’t wait to uncover for yourself why BusinessWeek says that you shouldn’t spend a dime on marketing without a brand strategy. This Do-It-Yourself workbook is the step-by-step guide that places the power of branding into your hands and company.
“This is a must have tool for any new or existing business that wants to go to the next level in terms of growth, building customer loyalty, and rising above the competition. Where was all this wisdom when I was just starting out my business? I now understand just how powerful a tool a brand is. And this guide makes it so easy to learn and apply. The author actually explains ways to both develop a powerful brand and tactics for how it should be used. Well worth the price!”
- Carol Carini, Owner, Billabong Studios
